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ABOUT

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As an experienced creative director and art director, I have a diverse background in strategic marketing and brand management.

With more than nineteen years in the creative service industry—I have had the opportunity to work in advertising, higher education and professional sports.

I currently head-up creative services for one of the NFL's most established and successful franchises. My career began in advertising where I worked with brands like Siemens, Delsym, Buffalo Bills, Wegmans and Carollo Engineers among many others. During this time, I spent my days strengthening and building brands. After several years in the advertising world—I flipped the script and graduated from an Art Director to a Creative Director in higher education for a globally recognized liberals arts college where I was nationally awarded for excellence in "Campaign and Brand strategy" on an annual basis.

I now serve as the Senior Manager of Creative Services for the Pittsburgh Steelers where I oversee the development and delivery of all branding, marketing and graphic design for the greater organization. I manage and partner with one of the most talented creative teams in the league where teamwork and pride in what we do leads the way.

Our Creative Service, Content and Marketing team is unique. Unique in our methods and dynamic with our approach. We are always looking for ways to better serve the many departments and organizational business lines. Everyday we strive to elevate their reach and the effectiveness of our tactics. We are diverse in our internal capabilities and the wide range of projects that we welcome through our doors annually. From a gameday presentation that generates emotion and creates unforgettable excitement across all channels to creating an immersive in-person brand experience at an international Watch Party event that expands our global footprint — we always embrace the challenge.

Our focus has always been to stay true to our brand foundation while delivering innovative creative that grows equity in the Steelers brand.



BUILD BRANDS. CULTIVATE TEAMWORK. ENJOY THE PROCESS! 

MICHAEL MURPHY CREATIVE

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